Social Media

The Secret of Social Media

The Secret of Social Media Right now, I’m working with the U.S. part of a major corporation to plan their social media strategy for the next twelve months. We’ve identified buckets of topics to discuss, like insider info on their brand, fun contests, debatable questions and lots, and lots, and lots of photos. We’ve selected… Read more »

Twitter and Women: The Right to Vote

Before Thanksgiving, I was excited to be a panelist at a meeting of the International Association of Business Communicators of Pittsburgh. The topic was “Applying Traditional Communication Skills to Social Media.” I do love using social media and I’m a firm believer that skilled communicators of any age can be effective on many different social… Read more »

Organize Ideas For Writing

How do you organize ideas for writing? It is not easy for me to keep track of ideas. When I read, listen or run ideas and inspiration often overwhelm me. If you are a freelance writer you probably have this same problem and probably have some system in place. Maybe you’ve tried several different systems…. Read more »

Apps for Freelance Writers

Here is a quick review of three apps for freelance writers that make my life easier. Voice Memos – There are lots of audio recording apps out there but this one is included on your iPhone so you had better be using it! I use it to record ideas that pop into my head while… Read more »

Recipe for Success: Studio 30

I’m a big fan of accountability when it comes to writing. Daily or weekly prompts in my inbox trigger my instinct to check a task off my list. So I write more and love the feeling of accomplishing a goal. If you want to increase your blogging, business writing or personal writing, I highly suggest… Read more »

How to Be A Better Blogger (Part 1)

This is the guilt pen. I forgot it at a client’s office one day, and when I came back, noticed it on her desk. “How’s your blogging going?” I asked. “Slow,” she replied. “I just can’t seem to sit down and do it. I’m more motivated when you’re here to push me.” I noticed my… Read more »

Review for “The Bumpy, Grumpy Road”

Is there anything nicer than a great review from a expert in the field of dealing with emotions?  I’m lucky enough to be part of an amazing group of women as a contributor to  30 Second Mom. I found many other moms running their own businesses, writing books and dealing with grumpy kids! Dr. Christina Hibbert,… Read more »

Social Media Bootcamp for Freelance Writers

If you’re looking for guidance or training on how to boost your freelance career using social media, this is the bootcamp for you. Sign up before all the spots are filled!

Gilda’s Club Name Change?

How do you feel about the imminent change starting in the Madison Gilda’s Club organization to the Cancer Support Community? To me, it feels a little like someone not interested in explaining their brand and instead choosing a name that is more SEO-friendly. But I could be wrong. Language and word choice is very important… Read more »

Can You State Your Business Goals?

Early in conversations with potential clients, I ask them to state their goals for me. If they can’t state a measurable goal, I encourage them to work it out and then come back and continue the conversation with me. It’s not that I don’t want the business. I just don’t want a dissatisfied customer. And… Read more »